Gudbjorg Edda Eggertsdottir, President of Actavis Iceland and the Company’s Strategic Projects lead, has been recognised for her remarkable contribution to healthcare and the national economy in Iceland’s New Year’s Honours.
President of Iceland Olafur Ragnar Grimsson presented Eggertsdottir with the Order of the Falcon at his official residence Bessastadir on 1 January. Among other recipients at the distinguished investiture ceremony were pioneers who have made important contributions to the arts, farming and seafaring safety.
Active in the field of generic pharmaceuticals for over 30 years, Eggertsdottir has recently brought her impressive industry experience to an additional international role. As President of the European Generic medicines Association (EGA) she represents the generics industry in Europe and champions better value in healthcare for its people.
The Order of the Falcon is the highest honour that the Icelandic state can bestow upon its citizens and is awarded twice a year (in January and June).

Halldor Gudmundsson was also recognised at the state ceremony for his impact on Icelandic literature. A renowned writer, Gudmundsson recently directed Iceland's participation in the Frankfurt Book Fair, where Actavis was one of the main sponsors.